“Probably the most striking feature of capitalism has been its inextricable connection with change-relentless disturbances of once-stable material and cultural forms. More than promote change, it offered proof that the common longings of human beings for improvement could be achieved. It opened up to a significant proportion of men and women in the West the possibility of organizing their energy, attention, and talents to follow through on market projects like forging a new trade link or meeting an old need with a commercial product. And one could do it on one's own. One didn't have to be tall, good-looking, young, rich, well connected, or even very smart to form a plan, though all those qualities were helpful. Capitalism sustained popular support by commanding this imaginative field. Newcomers found it hard to attract venture capital, and there were more failures than successes. Even when individual ventures were successful, few foresaw the unintended consequences of all this manipulation of nature and society. Turbulence was written into the system, but capitalism had already become self-sustaining before anyone could clearly see this.”